Color Overdose
Color Overdose was born on the night following the collection shoot, as the result of countless ideas explored by the The Hair Times creative team. Finding the right name for a collection is never easy—believe me. Weaving together every thread of the story you want to tell, so that people understand what they see through the images, is no simple task. Especially in a world where we read less and less, and the need for immediacy demands that we say more with fewer words.
Color Overdose is a celebration of today’s most inspiring colour trends, brought to life through the hair of the protagonists of this vibrant story. Set against an urban backdrop of striking architecture, interior design studios and bespoke tailoring ateliers, the collection highlights the close relationship between hairdressing and other artistic disciplines.
Once again, the images return to the very essence of The Hair Times: telling the story of women and men who value personal image and embrace the vision of Maison Eduardo Sánchez, brought to life by the talented professionals who care for them every day.
Bold, luminous and beautifully balanced hair colours are paired with contemporary cuts that reflect today’s fashion, embracing volume, texture and length to suit a wide range of styles and personalities.
Once again, I hope you will allow yourselves to be captivated by this Colour Overdose—a celebration of hair, styling and make-up that defines the spirit of this collection.
